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Talking Point: The Disney Institute Blog

#DThink Twitter Chat Recap: The Building Blocks of Employee Engagement

October 13, 2015 by Bruce Jones, Senior Programming Director, Disney Institute

 At Disney Institute, we believe that by intentionally overmanaging – or paying extraordinary attention to – certain critical human resources processes, an organization can create and sustain a workplace culture comprised of highly engaged employees.

Based on our experience, there are four interconnected processes that - when intentionally designed and nurtured – can help to create a “culture by design.” They are:

  • Employee Selection: Hiring people who are “right-fit” for the culture is crucial to the long-term success of an organization. The best potential employee is the one who exhibits desired cultural behaviors in addition to strong skills.
  • Training: Simply attracting and hiring right-fit employees is not sufficient to sustain engagement over time; so it’s also essential that on-going training is available for continuous development and personal career growth. The way you train your people sends powerful signals about what – and who – your organization values.
  • Communication: One of the single most important determinants of employee engagement and organizational effectiveness is communication. Remember that high-quality communications can actively reinforce culture; while low-quality communications can undermine culture.
  • Care: Genuinely caring for people, beyond standard benefits and incentive programs, creates a real sense of community, which leads to a positive and highly productive work environment. 

During our recent #DThink Twitter Chat (held the first Wednesday of each month), we had excellent dialogue with our Twitter community about this topic. A number of fantastic insights were shared throughout the chat. 

Read the full chat here, or below we have shared a few highlights from the discussion:

If youd like to learn more about the four building blocks of employee engagement and how they work together to foster company culture, consider taking our professional development course: Disney’s Approach to Employee Engagement.

Share your perspective: What are some things you can start doing today to
foster greater employee engagement and retention in your organization?

We’d love to hear from you! 
Post your response below, or respond to us on Facebook or Twitter using Hashtag #DThinkBlog.

Mark Your Calendar!
Join us for our next D’Think Twitter Chat on Wednesday, Nov. 4 at 12 p.m. Eastern / 9 a.m. Pacific. 


Disney Institute is ready to help you apply strategic rigor to your customer experience efforts - call us at 321.939.4600 or complete our Contact Form




Posted in Employee Engagement | Tagged Employee Engagement, Workplace Culture, Culture, Organizational Culture, Company Culture, Care, Selection, Training, Communication, #DThink, Bruce Jones


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