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"Give the Public What They Want"

July 05, 2012 by Stephen O'Neil, Marketing Associate, Disney Institute

Shopping, dining and traveling. The scope of products and services produced by these industries is broad, but they do share one glaring differentiator: their quality of customer service. An exceptional customer experience is essential to the growth and success of a business. Our feelings about a business or organization are a direct reflection of its ability to anticipate and react to our needs, wants and emotions.

As a business you must ask yourself, how do I separate myself from my competition? Remember, quality service exists when you meet your customers’ needs with a high degree of excellence, or as Walt Disney succinctly put it, “[you] give the public what they want.”

Posted in Quality Service | Tagged Quality Service, Customer Service, Excellence, Walt Disney | 0 Comments

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