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Creativity & Innovation

Multi-Day course begining 26 Apr 2015
Walt Disney World® Resort
Disney's Contemporary Resort WDW
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Though considered a global leader in creativity and groundbreaking entertainment, Disney continues to seek new ideas that will contribute to even greater success. In this course, Disney shares methods that can be employed immediately, and with little to no cost, to maximize the rich resources every organization already has – your people! Disney understands that engaging and encouraging the imaginative power of employees creates a lasting competitive advantage and maximizes an organization's potential.

Course Benefits

Founded upon the principles of creativity and innovation, Disney continues to foster and organize the creative energy of its employees with great success. In this course, you will learn techniques to capitalize on the diversity and depth of your workforce and how to unearth fresh sources of new and innovative solutions to everyday business challenges. You gain the skills to analyze your own organization and create customized action steps to maximize the flow of creativity.

You will learn how to:

  • Apply time-tested Disney concepts and practices to increase creativity and innovation.
  • Develop a collaborative culture within your organization.
  • Use your organizational identity to encourage and enable creative decision-making.
  • Encourage risk taking with a strong, well-communicated organizational identity.
  • Improve business results through structural systems that bring innovations to life.
  • Recognize and nurture the important links between leadership, creativity, and innovation.
View Course Dates

Who Should Attend

Disney insights and illustrations are beneficial to anyone interested in Disney best practices for inspiring greater creativity and innovation for individual employees and entire organizations.


Course Details

Collaborative Culture

A successful collaborative culture includes key components upon which genuine relationships are built. These relationships encourage everyone to share ideas honestly and without fear. Discover the steps necessary to implement and nurture a collaborative culture. The result is a generation of new and extraordinary ideas.

Organizational Identity

How can employees move forward if they don't know the direction they're heading? Disney is committed to defining and communicating an organizational identity that lets our Cast Members know who we are, what we create, and the people we are creating it for. Defining and understanding your own organizational identity helps establish parameters, focus creative energy, take calculated risks, conserve resources – and reach your goals.

Structural Systems

At Disney, we turn creative ideas into innovative products, services, and business solutions. We are able to accomplish this because we have establis hed a structural system by which new ideas are evaluated and put into practice. Having a strong system in place enables creativity and innovation to come to life on an ongoing basis. This spirit of continuous improvement supported by a dedicated process allows sharing and learning across the organization.

The Leader's Role

It's widely understood, in any well-run organization, that the responsibility for success belongs to everyone. Every member of the team must be committed to the organizational identity, understand and work within the structural systems that enable innovation to happen, and be an inspiration to others. Disney encourages all Cast Members to take a personal leadership role and have a positive influence on the organization now and in the future. This unified approach to creativity and innovation allows an organization to flourish and continually reinvent itself.

Course Description

Pricing & Details

Disney's Approach to Creativity & Innovation is available in either 1-Day or Multi-Day durations at the Disneyland Resort or in a Multi-Day duration at the Walt Disney World Resort.

For courses starting before Dec. 31, 2014
1 one-day course 2 one–day courses 3 one–day courses 4 one–day courses 5 one–day course
Standard Pricing $1,080 $2,100 $3,060 $4,080 n/a
Disney Institute Alumni and Guests
Students/Teachers
Non-profit employees
Military/Government employees
Disney Vacation Club members
$1,030 $2,000 $2,910 $3,880 n/a
Pre–paid Registration packs of 5-25+ for one organization To learn more, click here.

*All 1-day courses starting before Dec.31, 2014 can be booked consecutively at packaged rates.


For courses starting after Jan. 1, 2015
One-day course
Standard Pricing $1,250
Disney Institute Alumni and Guests
Students/Teachers
Non-profit employees
Military/Government employees
Disney Vacation Club members
$1,175


What's Included

  • One day (8 hours) of official Disney Institute training with one facilitator. Unless otherwise noted, all Disney Institute public courses are delivered in English.
  • Comprehensive reference materials.
  • Guided field experiences throughout Disneyland® Resort.
  • Meetings with working leaders and employees (Cast Members).
  • A participant list for future networking.
  • Both breakfast and lunch.
  • For items not included, such as accommodations, please see our Course FAQs
1-Day Course Pricing & Details

Multi-Day courses
Standard Pricing

$4,194 (for courses starting before Dec. 31, 2014)
$4,620 (for courses starting after Jan. 1, 2015)

Disney Institute Alumni and Guests
Students/Teachers
Non–profit employees
Military/Government employees
Disney Vacation Club members

$3,944 (for courses starting before Dec. 31, 2014)
$4,345 (for courses starting after Jan. 1, 2015)

Pre–paid Registration packs of 5-25+ for one organization To learn more, click here.

What's Included

  • 3½ days of official Disney Institute training with two facilitators — schedules vary by course and start as early as 2 p.m. on the first day and end as late as 5 p.m. on the final day. Please note your start and end times when you receive your course confirmation. Unless otherwise noted, all Disney Institute public courses are delivered in English.
  • Comprehensive reference materials.
  • Guided field experiences throughout Disneyland® Resort or the Walt Disney World® Resort.
  • Meetings with working leaders and employees (Cast Members).
  • A participant list for future networking.
  • A welcome dinner, daily breakfast and lunch buffet; and refreshments.
  • Three (3) one-day, one-park, after 4pm park entries.**
  • For items not included, such as accommodations, please see our Course FAQs
Multi-Day Course Pricing & Details

Now your organization can save when you pre–pay registration fees for multi-day Disney Institute professional development courses. Purchase 5 or more registrations in advance, and you can save on the non–discounted rate for any course in a multi-day duration.*

Prepaid registrations may be used for any multi-day Disney Institute professional development course held only at the Walt Disney World® Resort or Disneyland® Resort. They can be used up to 12 months from date of purchase, giving you a flexible training option that fits within the schedule and needs of your business and your employees.

For more details or to purchase, please call 321.939.4600

Pre-Paid Registration Packs
Course FAQ


Accredited by:

  • International Association for Continuing Education and Training (IACET)

  • American College of Healthcare Executives (ACHE)

  • National Association of State Boards of Accountancy (NASBA)
Get In Touch

Phone: 321.939.4600
(M-F 8:30 am – 6:00 pm ET)

Email: You can also reach us through our Contact Form.
(No solicitors)